Amathoyizi we-Plush ama-China asevele enamagugu amasiko acebile. Ngokuthuthukiswa komnotho waseChina kanye nokwenza ngcono okuqhubekayo kwamazinga okuphila kwabantu, isidingo samathoyizi we-plush siyanda. Amathoyizi we-Plush athandwa kakhulu emakethe yaseChina, kepha angeke aneliswe ngalokhu futhi adinga ukuhamba kwamanye amazwe. Ngokuthumela kwamanye amazwe amathoyizi acwebezelayo aseChinese aphesheya, izici ezimbalwa ezibalulekile azinakunakwa.
(1) Izinzuzo
1. Ukukhiqizwa kwamathoyizi weChina neChina kunomlando wamashumi eminyaka, futhi sekuvele kwakha isethi yayo yezindlela zokukhiqiza nezinzuzo zendabuko. Inani elikhulu labakhiqizi bamathoyizi eChina bahlakulele inani elikhulu lomsebenzi onekhono; Iminyaka eminingi yesipiliyoni ekuhwebeni okuthekelisayo - Abakhiqizi bamathoyizi bajwayele ukukhiqizwa kwamathoyizi nezinqubo zokuthumela ngaphandle; Ukuvuthwa okukhulayo komkhakha wezinto ezisebenza kahle kanye nemboni ye-ejensi yokuthumela ngaphandle sekubuye kube ukwesekwa okubalulekile komkhakha wamathoyizi waseChina ukuthumela kwelinye izwe.
2 I-EU isebenzise umyalo kwimishini kagesi ecashile kanye nogesi kusukela ngo-Agasti 13, 2005 ukuqoqa amacala abuyela emuva. Ngenxa yalokhu, izindleko zokuthumela ngaphandle zamathoyizi kagesi nakwezigesi ezithunyelwa ku-EU zikhuphuke cishe ngo-15%, kepha amathoyizi we-plush awasebenzi.
(2) Okubi
1. Umkhiqizo ibanga eliphansi futhi inzuzo iphansi. Amathoyizi we-Plush e-China emakethe yamazwe aphesheya amabanga aphansi "ama-bargains", enenani eliphansi elingeziwe. Yize inesabelo esikhulu ezimakethe zaseYurophu naseMelika, ithembele kakhulu enzuzo yentengo ephansi kanye nokuhweba okusebenzayo, futhi inzuzo yaso ingumancane. Amathoyizi aphesheya ahlanganise ukukhanya, imishini kanye nogesi, ngenkathi amathoyizi amaShayina abonakala ehlala ezingeni leminyaka yo-1960 no-1970.
2. Ubuchwepheshe bezimboni ezikhuthele zabasebenzi bubuyela emuva, futhi ifomu lomkhiqizo alishadile. Uma kuqhathaniswa nezindawo zokudlala zamathoyizi aphesheya, iningi lamanye amabhizinisi e-china lincane futhi lisebenzisa imishini yokucubungula kwendabuko, ngakho-ke ikhono labo lokuqamba libuthakathaka; Iningi lamabhizinisi wamathoyizi ancike ekucutshungweni nasekukhiqizweni kwamasampula ahlinzekiwe nezinto zokwakha; Bangaphezu kuka-90% izindlela zokukhiqiza "OEM" izindlela zokukhiqiza, okungukuthi "OEM" ne- "OEM"; Imikhiqizo indala, iningi lawona amathoyizi agcwele ngokwendabuko anezinhlobonhlobo eziningi ze-plush nendwangu. Ekwakhiweni kwamathoyizi avuthiwe, ukukhiqizwa kanye nokuthengisa, imboni yamathoyizi e-china kuphela isesimweni sengozi yenani eliphansi eliphansi, hhayi ukuncintisana.
3. Unganaki izinguquko emakethe yamathoyizi aphesheya. Isici esisobala sabakhiqizi bamathoyizi waseChinese be-Plush Toy ukuthi balindele ukuthi middlemen basayine ama-oda amaningi amathoyizi alula usuku lonke, kepha abanalo ulwazi ngezinguquko zemakethe futhi bafuna imininingwane. Okuncane kwaziwa ngokuthuthukiswa kwemithetho nemithetho efanele embonini efanayo emhlabeni, ukuze ikhwalithi yomkhiqizo ingalawulwa ngokuqinile, okuholela ekukhungathekeni kwemakethe.
4. Ukuntuleka kwemibono yomkhiqizo. Ngenxa yombono wabo omncane wamasu, amabhizinisi amaningi awazakhi ezawo izici nemikhiqizo yamathoyizi, futhi abaningi balandela umkhondo. - Isibonelo, umlingiswa wekhathuni ku-TV uyashisa, futhi wonke umuntu ushesha ukuphishekela izintshisekelo zesikhashana; Kunabantu abambalwa abanamandla, futhi bambalwa abantu abathatha umgwaqo womkhiqizo.
(3) izinsongo
1. Amathoyizi we-Plush ancishiswa inzuzo ephansi. Ukukhiqizwa ngokweqile kanye nemakethe yamathoyizi we-Plush Toys kuholele ekuncintisaneni kwamanani anolaka, ukwehla okubukhali kwemali engenayo yokuthengisa nezinzuzo zokuthumela ezinganakwa. Kubikwa ukuthi ibhizinisi lokukhiqiza amathoyizi edolobheni elisogwini laseChina selibekele ngokukhethekile uhlobo lwenkampani yamathoyizi emhlabeni ukucubungula amathoyizi. Intengo yokuthengisa yale thoyizi emakethe yamazwe omhlaba yi-10 dollars, kuyilapho izindleko zokucubungula eChina zingamasenti angama-50 kuphela. Manje inzuzo yamabhizinisi amathoyizi asekhaya aphansi kakhulu, ngokuvamile phakathi kuka-5% no-8%.
2. Intengo yezinto ezisetshenziswayo zenyuka. Ukukhuphuka okubukhali kwamanani entengo yamafutha omhlaba kuholele ekuphumeni kwezindleko, kanye nokuwohloka okuqhubekayo kwabathengisi nabakhiqizi nezinye izimo ezingezinhle sekuvele - okwenza kube kubi kakhulu kubakhiqizi be-plush toys abaseChina, okwakuthola kuphela imali yokucubungula abancane. Ngakolunye uhlangothi, kufanele sikhuphule intengo yamathoyizi ukuze sisinde, ngakolunye uhlangothi, siyasaba ukuthi sizolahlekelwa yinzuzo yamanani okuqala ngenxa yokwanda kwamanani entengo, futhi Ingozi yokukhiqiza ayiqinisekile ngokwengeziwe
I-3. I-European and American Security and American Protection Imiyalo ebhekana nezingqinamba eziningi. Eminyakeni yamuva nje, izithiyo ezahlukahlukene zokuhweba zimiswe yiYurophu futhi ne-United States ezimelene namathoyizi zivele emfudlaneni ongapheli, zibangela ukuphindaphinda imikhiqizo yamathoyizi "eDenmark neJalimane kanye nokuvikelwa kwesivikelo amalungelo nezintshisekelo zabasebenzi befektri yamathoyizi, okwenza abakhiqizi abaningi bamathoyizi basekhaya babhekana nobunzima. Ngaphambi kwalapho, i-EU ikhiphe imithethonqubo etholakele ngempumelelo efana nokwenqatshelwa kwe-Azo Dyses enobungozi kanye ne-EU General Product Safective Record yamathoyizi athunyelwa eChina, abeka amathoyizi ahlukahlukene wempahla, kubandakanya namathoyizi.
(4) Amathuba
1. Imvelo enzima yokuphila ilungele ukukhuthaza amabhizinisi endabuko endabuko yaseChina ukuze aphendule ingcindezi ibe amandla. Sizoguqula indlela yethu yebhizinisi, sithuthukise amandla ethu okuqala, ukusheshisa ukuguqulwa kwemodi yokukhula yezohwebo lwangaphandle, futhi uthuthukise ukuncintisana kwethu kwamanye amazwe kanye nokuphikiswa kwengozi. Yize kunzima, kunzima kumabhizinisi ukuthuthukisa nokuthuthuka ngaphandle kokuhlupheka.
2. Ukuthuthuka okwengeziwe komkhawulo wokuthumela ngaphandle kuyithuba lamabhizinisi okuthumela okuthekelisa ama-brand. Isibonelo, amanye amabhizinisi amakhulu adlulise isitifiketi sokuvikela imvelo azothandwa ngokwengeziwe amakhasimende - imikhiqizo ephezulu ethuthukile izoheha ama-oda amaningi. Amabhizinisi azuza ngokuhambisana nemithetho yamazwe aphesheya azoba yilitshe labakhiqizi abaningi abancane, okungekuhle ngokuguqulwa kanye nenqubekela phambili yomkhakha.
Isikhathi Seposi: Nov-15-2022